Meet the Founder: Ali Alrawi

The third profile in our "Meet the Founder" series is Ali Alrawi, a member of our first incubator cohort and founder of Software You Need.

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Can you give a brief introduction about yourself?

My name is Ali and I am from Ramadi, Iraq. I graduated from Al-Anbar University in 2006 and I have a degree in Chemistry. Since my childhood, I have been passionate about sciences and learning. In 2012, I decided to learn how to code by taking free online tutorials to learn a long list of programming languages. Once I felt that I became more experienced and more professional I decided to start my own business.

What is your business idea?

Software You Need (SYN) is a new company that creates and design software solutions to improve the business efficiency in Iraq. We target small- and medium-sized enterprises and new startup companies. We provide competitively prized and high-quality customized, fast-delivered and cross-platform solutions for companies to improve their business efficiency.

What challenges are you addressing?

There is now a lack of companies that provide the flexibility to create software applications that fit the customer needs. Old technologies and techniques are still used to create software solutions in Iraq. We are committed to improving our customers' business performance by delivering the following:  

  1.  Business software solutions that include customer-specific features designed around current and future business practices
  2. Software that is portable across multiple platforms (Apple, Microsoft, Linux and/or  Android, Apple).
  3. Faster and more effectively solutions than the customer’s in-house development 
  4. Lower cost to the customer current methods

Why did you join the Five One Labs startup incubator?

I joined Five One Labs incubator to empower my business skills and to meet people from different cultures to exchange knowledge.

What progress have you made since you started the incubator two months ago?

In the last two months I researched the market, identified my goals and my customer archetype, and served three clients.

What advice do you have for someone who wants to start their own business or project?

I advise any entrepreneur to have the team that will help overcome the obstacles and hardships they might face. 


To learn more about Software You Need, visit their website and Facebook page!